Posted by: montegroup | June 10, 2008

Google Market Share US and UK – May 2008

Wow! What a last 3-4 weeks…things have just been crazy and haven’t really had a chance to write; things aren’t any better now but will try to make time on the ride back home.

I think we all know that Google is the dominant player in the search engine world and stats back this up.

Here are the latest numbers from Hitwise, for the last four weeks ending May 31, 2008.

Search Market Share, US Market:
– Google 68.3%
– Yahoo 20%
– MSN 5.9%
– Ask 4.2%

These are very powerful numbers, where nearly 70% of all US searches where powered by Google.

Search Market Share, UK Market:
– Google 87% (google.com and google.co.uk)
– Yahoo 4%
– MSN 3.7%
– Ask 3%

For Google, this is an increase of 12% as compared to May 2007.

Not too take anything away from the other search engines, but these numbers really highlight the importance of a good SEO strategy and Pay per click campaign on Google.

Of course you don’t want to put all your eggs in Google’s basket, but if your resources are limited I would look at your ROI based on time and effort spent per campaign and perhaps only stick to one engine until you’re up and running comfortably.

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Responses

  1. Hi,
    where do you leve from?
    The blog is vey interesting.


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